What are the standard dimensions of a leaderboard ad?
Select one option.
- 250×300
- 728×90
- 90×728
- 300×250
Explanation: The correct standard dimensions for a leaderboard ad are 728 x 90. This size specification is widely recognized within the advertising industry and is commonly used for leaderboard ad placements across various digital advertising platforms, including the Microsoft Advertising Native & Display network. The 728 x 90 dimensions provide advertisers with ample space to display compelling ad content, including text, images, and calls-to-action, while ensuring optimal visibility and engagement across desktop and mobile devices. Leaderboard ads are typically positioned at the top of webpages, making them highly visible to users as they browse online content. Adhering to the standard dimensions of 728 x 90 ensures that advertisers’ leaderboard ads meet industry standards and specifications, enabling them to effectively reach and engage their target audience within the Microsoft Advertising ecosystem. Therefore, understanding and utilizing the standard dimensions of a leaderboard ad is essential for advertisers to create visually appealing and impactful ad experiences that drive results and achieve campaign objectives.