Fill in the blanks: ___ and ___ form the foundation of technical SEO.
- Website performance; crawlability
- Crawl budget; mobile-friendliness
- Site speed; on-page SEO
- Content; keywords
Explanation: The correct answer is Website performance; crawlability. In the realm of technical SEO, website performance and crawlability are fundamental pillars that form the foundation for optimizing a website’s visibility and accessibility to search engines. Website performance encompasses various aspects such as page loading speed, server response times, and overall user experience, all of which directly impact search engine rankings and user satisfaction. A fast-loading website not only enhances user engagement but also signals to search engines that the site is well-maintained and user-friendly, leading to better crawlability and indexing. Additionally, ensuring effective crawlability involves optimizing website architecture, internal linking structures, and implementing directives like robots.txt and XML sitemaps to facilitate search engine bots’ access to and understanding of website content. By prioritizing website performance and crawlability, SEO practitioners lay a solid groundwork for achieving higher search rankings, improved organic traffic, and overall website success. These elements are indispensable for technical SEO strategies aimed at enhancing a website’s visibility and prominence in search engine results pages.