You’re running a video action campaign to drive more conversions in a simple and cost-effective way in a single automated campaign, and your goal is to drive online sales. What extension should you add to your campaign?
- Location
- Lead form
- Sitelinks
- Product feed
Explanation:
The correct answer is ‘Product feed.’ Adding a product feed extension to your video action campaign aligns with your goal of driving online sales in a simple and cost-effective manner. A product feed extension allows you to dynamically showcase your products within your video ads, providing viewers with direct access to your offerings and encouraging them to make purchases. By incorporating product feeds, you can display relevant products tailored to each viewer’s interests or browsing history, enhancing the likelihood of driving conversions. This extension streamlines the user experience by presenting products directly within the ad, eliminating the need for users to navigate to your website separately to browse your inventory, thus simplifying the conversion process. Additionally, product feed extensions enable you to showcase multiple products within a single ad, maximizing the efficiency of your campaign efforts and potentially reducing overall advertising costs by driving more conversions through a unified automated campaign focused on online sales. Therefore, integrating a product feed extension into your video action campaign is the most suitable choice for achieving your goal of driving conversions in a straightforward and cost-effective manner.