Questions

Which of the following allows vendors to run sponsored ads that appear on Amazon product detail pages and within shopping results?

 

• A+ enhanced marketing content
• Advertising
• Merchandising

 

How could a Seller Central user benefit from the information found under the Performance section of the navigation bar?

 

• Sellers can view reports such as payments and tax reports.
• Sellers can view their ratings based on inputs such as customer feedback and claims.
• Sellers can see how their advertising campaigns are performing.

 

 

What factors should be considered by a seller when selecting a selling plan in Seller Central?   Select All Correct Responses

 

• If they have budget for a monthly subscription fee.
• How many items they will sell each month.
• How many categories they plan to list products in.
• Whether they want to pay selling fees.

 

Explanation:

When selecting a selling plan in Seller Central, a seller should consider two factors:

(1) If they are selling more than 40 products then they need to pay a monthly fee. They should check if they have the budget to pay for the monthly subscription.

(2) How many categories they plan to list products in. If they sell products in Open Categories(20) then they should select the Individual plan and if they want to sell products in Categories that require approval(10) then they should select the Professional plan.

 

Related question:

Which of the following factors should be considered by a seller when selecting an Amazon.com selling plan?

 

Alecia is selling her products on Amazon, using her own resources to fulfill orders. Which of the following best describes Alecia?

 

• A seller leveraging Merchant Fulfilled Network
• A vendor leveraging Amazon retail
• A seller leveraging Fulfillment by Amazon
• A vendor leveraging Fulfillment by Amazon

 

Which of the following examples best articulates the use of an alternative purchase report?

 

• A bedding company used the alternative purchase report to see the effectiveness of their localized ad campaign.
• A home manufacturer used the alternative purchase report to learn shoppers preferred higher end refurbished models, which this brand did not sell.
• An importer of teas uses the alternative purchase report to learn that loyal shoppers purchased their green tea roughly every two months.
• A computer hardware manufacturer used the alternative purchase report to learn that shoppers would often buy their main keyboard product, but would not as frequently purchase the complementary mouse product.

 

Moriah is a Seller Central user utilizing Amazon’s fulfillment centers to pack and ship their products to customers. Which best describes Moriah?

 

• Amazon seller using Fulfillment by Amazon
• Amazon vendor following a retail model
• Amazon seller using Merchant Fulfilled Network