What is a “trigger” in Tag Manager?
- A trigger determines which events fire on your website
- A trigger instantiates the Data Layer
- A trigger fires tags in response to website events
- A trigger publishes tags to your website
A Tag Manager account allows you to do which of the following?:
A Tag Manager account allows you to do which of the following?:
(select all answers that apply)
- Manage tags for one or more websites
- Manage user permissions in your Google Analytics account
- Connect multiple Tag Manager accounts to a single Google account
- Control access permissions to a Tag Manager account
What is a “container snippet” in Tag Manager?
What is a “container snippet” in Tag Manager?
- JavaScript code placed on each page of your website
- A Javascript object that holds data passed from your website
- A collection of website tags and triggers
- Analytics tracking code
What is stored in a Tag Manager container?
What is stored in a Tag Manager container?
- A grouping of all of your Tag Manager accounts.
- A collection of variables defined in Tag Manager.
- A Javascript object that holds data passed from your website
- A collection of website tags and triggers
Which Tag Manager tag would you use to track metrics and dimensions in Google Analytics?
Which Tag Manager tag would you use to track metrics and dimensions in Google Analytics?
- DoubleClick Floodlight counter tag
- AdWords Conversion Tracking tag
- AdWords Remarketing tag
- Google Analytics Pageview tag
To create a tag implementation plan, what are the recommended guidelines?
To create a tag implementation plan, what are the recommended guidelines?
(select all answers that apply)
- Decide which of your existing site tags you can move into Tag Manager
- Decide what static and dynamic values you’ll want to pass from your website
- Choose which tags can collect the data you need
- Decide which Tag Manager account to link to Google Analytics