Questions

 

An advertiser has successfully run campaigns on Pinterest for several months. Its billing threshold has been gradually increasing as it makes successful payments. What will happen to its billing threshold?

 

• It will decrease over time.
• It will be determined by the advertiser’s daily budget.
• It will increase as the advertiser continues to make payments until it reaches a final threshold amount.
• It will remain the same as when the advertiser first started.

 

 

A beauty advertiser wants to run a quiz ad to help people on Pinterest find the correct product for their needs. Which two campaign objectives can the advertiser select?

 

• Direct links
• Brand awareness
• Consideration
• Conversion
• Sign-ups

 

 

An advertiser is about to launch a new campaign and wants to increase traffic to its site. Which campaign objective should it use?

 

• Video view
• Awareness
• Consideration
• Conversion

 

 

An advertiser has strict goals for its consideration campaigns and cannot exceed a $2.12 cost per click (CPC). Which bid strategy should the advertiser use?

 

• Custom bid
• Automatic bid
• Lifetime budgets
• Daily budgets

 

 

An advertiser has a movie release on Dec 15th, and wants to launch a takeover single day campaign on Pinterest. Which format would be best aligned to its campaign goals?

 

• Max width video
• Carousels
• Premiere Spotlight
• Idea ads

 

 

A retail advertiser wants to drive awareness about a new product launch to reach people on Pinterest who saved Pins from its previous spring campaign. Which type of audience targeting is required to meet this objective?

 

• Customer List
• Actalike
• Engagement
• Site visitor