Questions

Which of the following refers to the line item setting that increases delivery during the first half of the campaign (up to 25%), then up to 5% during the second half?

 

• Frontloaded pacing profile
• Evenly pacing profile
• Catch-up boost
• Budget cap

 

You want to use a targeting segment that includes (A) Age 25-24 and (B) Device tablet. Which targeting expression would you use?

 

• Including any audiences (A or B)
• Including all audiences (A and B)
• Including a single audience (A)
• Excluding all audiences (not A and not B)

 

Which is Amazon’s recommendation regarding a line item’s supply sources?

 

• Separate line items based on the supply source

 

• Use all available supply sources for each line item

 

For which reason(s) might you add a new pixel to your order?

 

• Track conversions and contribute them to the right audience
• Build audiences based on traffic to your website
• Either / both of these
• Neither of these

 

You want to leverage the automated optimization feature for the majority of line items in an order, but you do have a specific need for spend on one line item. Which of the following is the best solution for you?

 

• Turn off “automatically optimize line item budgets”
• Turn on “automatically optimize line item budgets” and opt out that one line item
• Turn on “automatically optimize line item budgets” and allow all line items to be automatically optimized

 

Once you create a new advertiser, you will need to notify your Amazon representative for approval.

 

• True

 

• False