Questions

Shunsuke is an advertiser at a kitchen appliance company. He ran an awareness campaign to promote his brand’s award winning toaster. A few months after the campaign ended, he noticed that the baseline performance was overall higher on glance views and conversion rate across many of his products. What is this likely to mean?

 

• Shunsuke’s brand’s presence had grown on Amazon as a result of the campaign from months prior.
• There is a reporting error.
• Another advertiser must be promoting Shunsuke’s brand.
• Campaigns in the same category are driving awareness of Shunsuke’s brand.

 

What is the name of the portal that Amazon sellers use to create listings, manage orders, and correspond with buyers?

 

• Seller Central
• Vendor Central
• Seller Console
• Advertising console

 

 

Theo, an Amazon seller, is adding a product to his inventory list in Seller Central. He knows his product is eligible to sell because he has seen that product on Amazon in the past. Is Theo correct?

 

• Yes, it is safe for Theo to assume the product is permitted.

 

• Not necessarily. Theo should not assume that a product is permitted just because it once was.

 

What should a Vendor Central user update to enable customers to discover their products using the search bar?

 

• ASIN
• Keyword
• Product title
• Bullet point

 

What section of Vendor Central allows users to manage A+ Content?

 

• Merchandising
• Items
• Settings
• Advertising

 

Allido, Inc. sells products on Amazon that they store in their own warehouse. Amazon carriers collect the products from Allido’s warehouse in order to ship them to customers. Which shipping method is this describing?

 

• Seller fulfilled Prime
• Merchant fulfilled network
• Fulfilled by Amazon