Questions

While social media can be a powerful platform to share your personal interests or amplify your company’s presence, you should also participate in meaningful conversations that may not directly benefit or revolve around you. What is a consequence of constantly pushing one-way content?

 

• You could be flagged as a spam account and deleted
• Your business will develop a bad reputation
• You may attract trolls through the algorithm
• Your self-focus will cause followers to lose interest

 

What can you do to generate respect and build your reputation over time?

 

• Allocate a budget to promote posts weekly
• Reshare content that you’ve seen perform well elsewhere
• Be consistent in your actions and content
• Post the same content across all your networks

 

Pick two ways you can show respect to your fellow social media users, in a way they will appreciate.

 

• Saying thanks when someone reshares your content
• Responding to comments quickly
• Removing followers who have a different point of view
• Resharing content from a private account so more people see it

 

What can you do to show potential followers that you’re active and engaged on the network

 

• State that you’re a power user in your bio
• Post self-promoting content daily
• Buy followers to grow your following
• Regularly share valuable content

 

Your bio is an opportunity to let people know who you are and what you’re about. What kind of information might you include in your bio? Pick three.

 

• Your interests and hobbies
• The company you work for
• Your contact information
• The city you live or work in

 

When you’re starting a new social account, which of the following elements is the most important to make a good first impression with your audience?

 

• Workplace
• Highlights
• Profile Photo
• Bio