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Questions

Home » Questions

關於指定舊訪客的廣告運作方式,請問下列敘述何者正確?

By vmartinez

關於指定舊訪客的廣告運作方式,請問下列敘述何者正確?

 

  • 只有還沒來過你網站的人會看到指定舊訪客廣告
  • 使用者來到你的網站後,程式碼會在瀏覽器中安插一個匿名 Cookie
  • 客戶購物後,你無法關閉指定舊訪客廣告
  • 指定舊訪客功能一定能將客戶帶到你的網站

 

Filed Under: Google 數位行銷基礎知識完整版。 台灣版。考試答案。 - Taiwan ZH-TW

下列何者算是產品促銷行為?

By vmartinez

下列何者算是產品促銷行為?

 

  • 為你的產品放送廣告
  • 加入可讓客戶篩選產品的功能
  • 在首頁明確展示精選產品
  • 在結帳程序中交叉銷售產品

 

Filed Under: Google 數位行銷基礎知識完整版。 台灣版。考試答案。 - Taiwan ZH-TW

以下哪種現象是「客戶使用特定裝置購物時遇到問題」的徵兆?

By vmartinez

以下哪種現象是「客戶使用特定裝置購物時遇到問題」的徵兆?

 

  • Analytics (分析) 顯示你有大量行動訪客,但實際購買者寥寥無幾
  • 特定產品的買氣不如其他產品
  • 你收到大量與退款政策相關的問題
  • 使用者在你目前的特賣活動中使用促銷代碼時發生問題

 

Filed Under: Google 數位行銷基礎知識完整版。 台灣版。考試答案。 - Taiwan ZH-TW

客戶被帶往另一個網站結帳,再被帶回原先的網站,這種流程稱做什麼?

By vmartinez

客戶被帶往另一個網站結帳,再被帶回原先的網站,這種流程稱做什麼?

 

  • 第二方付款處理
  • 第三方付款處理
  • 外部付款處理
  • 內部付款處理

 

Filed Under: Google 數位行銷基礎知識完整版。 台灣版。考試答案。 - Taiwan ZH-TW

對於業主或營運人員而言,以下哪項是線上商店在經營上的優點?

By vmartinez

對於業主或營運人員而言,以下哪項是線上商店在經營上的優點?

 

  • 收集網路商店訪客的地址
  • 提供後端訂單管理系統
  • 提供比實體店更快的結帳程序
  • 可讓你展示比實體店更多的特價品和折扣

 

Filed Under: Google 數位行銷基礎知識完整版。 台灣版。考試答案。 - Taiwan ZH-TW

You are responsible for running all the socials for your brand. Your team has been notified of a serious internal crisis. What should you do?

By vmartinez

You are responsible for running all the socials for your brand. Your team has been notified of a serious internal crisis. What should you do?

Choose only ONE best answer.

  • A Change your socials profile image to a black image
  • B Immediately respond to the crisis on your social accounts
  • C Pause all content, review your social profiles, and create a response
  • D Delete all the content on your socials until the crisis is over

 

Explanation:

Pause all content, review social profiles, and create a response when you have been notified of an internal/external crisis.

 

Filed Under: Hootsuite Social Media Marketing Certification Exam Answers

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