Google measures how interesting other people think your content is through ___.
- Links
- Backlinks
- Social shares
- Page views
Explanation: The correct answer is ‘Backlinks.’ Backlinks serve as a critical indicator of a website’s credibility and authority, making this the correct choice. Google measures the perceived interest and value of content based on the number and quality of backlinks it receives from other websites. When reputable websites link to a particular piece of content, it signals to Google that the content is trustworthy, informative, and valuable to users. Essentially, backlinks act as votes of confidence from other web entities, influencing Google’s perception of the content’s relevance and authority. High-quality backlinks from authoritative sources carry more weight in Google’s algorithm and can significantly impact a website’s search engine rankings. While social shares and page views can also provide insights into content engagement and popularity, backlinks are particularly crucial as they directly influence a website’s authority and visibility in search results. Therefore, Google measures how interesting other people think your content is primarily through backlinks, highlighting the importance of building a strong backlink profile as part of an effective SEO strategy.