vmartinez

An advertiser has an awareness campaign and wants an automated weekly report delivered to its email for the next six months. What should the advertiser do?

 

• Build a custom table in the reporting dashboard.
• Schedule a custom report with a report template.
• Check the reporting dashboard weekly.
• Create a custom report with a report template.

 

A travel agency is using Pinterest to promote a new tour package. It wants to use dynamic visual inspiration to increase awareness of the multiple destinations available within its travel packages. Which ad format should the travel agency use?

 

• Static image ads
• Shopping ads
• Carousel ads
• Video ads

 

Which Pinterest product should an advertiser use to measure its return on ad spend (ROAS) for both organic and paid efforts on Pinterest?

 

• Pinterest analytics
• Pinterest Trends
• Pinterest Predicts
• Pinterest API

 

An advertiser is running a full-funnel strategy. The awareness campaign is driving a low cost per mille (CPM) and is pacing to deliver in full. The consideration campaign has low cost per click (CPC) and is exceeding its expected daily spend goals. However, the conversion campaign is driving low cost per action (CPA), but is not pacing to deliver in full. What should the advertiser do to make sure the conversion campaign spends in full?

 

• Shift budget from the awareness campaign into the conversion campaign.
• Pause underperforming Pins with high CPAs so spend is distributed among better-performing Pins.
• Pause the consideration campaign for three days so that the conversion campaign can receive spend.
• Shift budget from the conversion campaign into the consideration or awareness campaign.

 

An advertiser wants to create a Pin that does not distribute as an organic Pin and cannot be saved by people on Pinterest who view the Pin. What’s the process of creating this Pin in Ads Manager?

 

• Click on “Create Pin” and save the Pin to a private board.
• Create the Pin using a mobile device and save it to a private board.
• Click on “Select Pin” and select a Pin previously created.
• Click on “Create Pin” and toggle the ad-only Pin button on.

 

 

An advertiser is using licensed music for a video Pin and wants to make sure the ad cannot be shared once the campaign ends. How should the advertiser create the Pin to meet this requirement?

 

• Upload to a secret board
• Make it an ads-only Pin
• Make it an Idea Pin
• Upload to a protected board