vmartinez

 

A customer searched online for a truck to rent and “Trucksy” came up as one of the results. Upon clicking on the paid search ad, they were taken to the “Trucksy” webpage where a Tag Manager triggered a conversion activity. Which of the following site activities was triggered in this case?

 

• Social referral rule
• Other referral rule
• Revenue-sharring referral rule
• Search referral rule

 

When recording conversion third-party activities for sites, instead of reporting the activity to all sites, only a single site is informed of the conversion, according to to the attribution model selected. This process in SAS is called:

• Piggybacking
• Path to conversion
• Deduplication
• Single conversion record

 

When recording conversion third-party activities for sites, instead of reporting the activity to all sites, only a single site is informed of the conversion, according to to the attribution model selected. This process in AAS is called:

• Piggybacking
• Path to conversion
• Deduplication
• Single conversion record

 

 

What type of logic is used for Tag Manager activity rules?

 

• Aristotle’s logic
• Common logic
• If/then logic
• Propositional logic

 

Each new RDF must be activated in SAS.

• True
• False

 

Each new RDF must be activated in AAS.

• True
• False

 

 

What is the default counting method for sales conversion activities?

 

• Once per orderID/sessionID
• Always
• Once per browser session
• Once per day

or

• Once per day
• Once per session
• Once per browser session
• Always

 

 

Metadata file names contain the word “match” and are also called match files.

 

• False

 

• True