vmartinez

 

App Re-engagement campaigns target your ________ to drive even more conversions and loyalty.

 

•  Newsletter subscribers
•  Potential users
•  Existing users
•  Previous users

 

 

What percentage of people access Twitter via mobile?

 

•  33%
•  25%
•  88%
•  50%

 

 

Where can people see your performance ad campaigns on Twitter? (select all that apply)

 

•  on partner apps via TAP
•  at the top of their DMs
•  on their home timeline
•  at the top of relevant search pages

 

 

What are the two ways you can buy an App Installs campaign on Twitter? (select two)

 

•  Optimized Action Bidding (OAB)
•  Cost per Download (CPD)
•  Cost per App Click (CPAC)
•  Return on Ad Spend (ROAS)

 

 

What should you do if your conversion events aren’t showing as tracking?

 

•  Nothing. Conversion events should not show as tracking
•  Make sure you’ve correctly set up your mobile conversion tracking events in your MACT partner dashboard
•  Wait 3-5 days for the conversion events to finish syncing
•  Contact Twitter customer service

 

 

What are the three bidding options available when creating a Website Clicks campaign in Ads Manager? (select three)

 

•  Optimized action bidding
•  Target Cost
•  Maximum bid
•  Automatic bid