vmartinez

 

What should communication highlight in the consideration stage?

 

• The product’s brand.
• The product’s category.
• The benefits, the price, and the advantages.
• None of the above.

 

 

Which stage of the purchase process is also known as “awareness”?

 

• Discovery.

• Consideration.
• Purchase.
• Performance.

 

 

What are the stages of the purchase process?

 

• Branding, performance, and brandformance.
• Discovery, consideration, and performance.
• Discovery, consideration, and purchase.
• Branding, consideration, and performance.

 

 

Once you have established your presence within the “owned media” in a marketplace, what is the next recommended step?

 

• Adjusting listings, optimizing photos, and improving prices.
• Increasing your visibility through advertising solutions or paid media.
• Creating strategies to optimize logistics and improve your reputation.
• Improve prices.

 

 

What distinguishes Mercado Libre from other media and communication platforms?

 

• The large number of users it reaches.
• The purchase mindset of its users.
• The possibility of finding offers and discounts.
• None of the above.