Snapchat Essentials Exam Answers

Snapchat Essentials Exam Answers

You have 30 minutes to answer all 20 questions. You need a score of 80% of higher to pass, which translates to 16 out of 20 questions correct. If you do not pass, review the courses, then retake the exam.

 

 

Sorry, we haven't got the answers yet. We will try to get in a future.

We have these answers now:
https://www.certificationanswers.com/en/exams-answers/

 

 

Some questions:

 

Advertisers should ensure the image or video acts as a teaser with actionable messaging to incentivize Snapchatters to swipe up if they run an ad with what?

• Snap Pixel
• Attachment
• Snap App ID Tracking
• Split Test

 

Where can Snapchatters watch premium content created by publishers, media partners, and creators?

• Spotlight
• Discover
• Snap Map
• Community

 

Which ad format is a skippable, full-screen single image or video ad that appears in Stories and Discover content?

• Commercial
• Lens
• Snap Ad
• Story Ad

 

Which bidding strategy tells Snapchat to drive the most volume while keeping your average CPA at or below the amount set?

• Auto-Bid
• Max Bid
• Target Cost
• Minimum ROAS

 

Where can you adjust the attribution window in the Manage Ads dashboard?

• Customize Columns
• Saved Views
• View Insights
• Add Filter

 

What delivery feature allows advertisers to optimize campaigns toward specific actions that Snapchatters are most likely to take?

• Snap Pixel
• Ad Attachment
• Custom Audiences
• Goal-Based Bidding

 

How can advertisers design creative that looks like Snapchat native content?

• High fidelity
• Delayed gratification
• Vertical orientation
• Polished look and feel

 

Which tab does the Snapchat app open to?

• Chat
• Camera
• Stories
• Spotlight

 

In a video ad, advertisers should introduce their brand within how many seconds to maximize awareness?

• Four
• Two
• Five
• Three

 

On which page of the Ads Manager Advanced Create workflow do you design and upload creative?

• Campaign
• Ads
• Ad Sets
• Create

 

Shoshanna’s business goal is to drive downloads of her app in the app store. Which campaign objective should she select?

• Drive Traffic to App
• App Conversions
• App Installs
• Lead Generation

 

Carole notices her video ad has a high amount of impressions, but a low swipe-up rate. What action should she take to optimize her creative?

• Use messaging that qualifies the right audience
• Present a clear value to view the attachment
• Time video to the right length for messaging
• Capture attention in the first two seconds

 

Where in the app can you view Snaps submitted to Our Story from across the world?

• Memories
• Map
• Discover
• Spotlight

 

What page in Ads Manager shows visual dashboards of performance and spend metrics advertisers can use to monitor campaigns?

• Events Manager
• Manage Ads
• Audience Insights
• Business Details

 

The Snapchat Generation comprises which two generations?

• Gen X and Gen Y
• Gen X and Gen Z
• Gen Y and Gen Z
• Gen Z and Gen Alpha

 

95% of Snapchatters say the app makes them feel:

• Loved
• Special
• Relaxed
• Happy

 

Members of the Snapchat Generation have purchase influence, direct buying power, and are still forming what?

• Lifetime Value
• Spending Habits
• Influencing Power
• Brand Preferences

 

On which page of the Ads Manager Advanced Create workflow do you choose placement, targeting, and delivery options?

• Campaign
• Create
• Ads
• Ad Sets

 

Which ad format lets advertisers use pre-existing templates to showcase anything from a product catalog?

• Story Ad
• Commercial
• Dynamic Ad
• Snap Ad

 

Which Ads Manager setting lets advertisers drive Snapchatters to a specific action upon viewing their ad?

• Objective
• Attachment
• CTA
• Bid Goal

 

 

Sorry, we haven't got the answers yet. We will try to get in a future.

We have these answers now:
https://www.certificationanswers.com/en/exams-answers/