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Reddit Ads Fundamentals Certification Exam Answers

Reddit Ads Fundamentals Certification Exam Answers

Reddit Ads Fundamentals Certification Exam Answers

  • The exam contains 45 randomized questions.
  • Passing score on this exam is 80%+.
  • The exam time limit is 60 minutes.

Exam: https://adsformula.redditforbusiness.com/student/collection/1904202/path/2636506

 

 

Questions:

  1. Which of the following campaign objectives would be most closely aligned with a brand's goal of increasing site visits?
  2. Devin would like to review which communities are driving the strongest performance for his campaign. Which of the following Dashboard Breakdowns should he apply?
  3. In the Levels to Safety lesson, we explored various types of brand safety solutions for advertisers. Which three inventory types are available?
  4. True or False: Ads may appear next to gory, NSFW, and graphic content unless you properly implement Negative Keyword Exclusion and/or Limited Inventory based on the text that appears in posts in a particular community.
  5. Which takeover is best for ensuring select communities see your post?
  6. John is planning campaigns for a financial services advertiser who is concerned their ads might appear adjacent to political news. Which of the following campaign controls should he consider? (Select all that apply)
  7. Which of the following are post types on Reddit?
  8. If you were a health lifestyle brand planning to launch a new nutrition line aimed at a health-conscious audience, which of the following takeover types would be the best solution?
  9. Which of the following items are components of an IMAGE Promoted Post (select all that apply):
  10. The #1 reason people come to Reddit is to be informed. Examples of being informed on Reddit include… (Select all that apply)
  11. On which level of a Reddit campaign is the targeting set?
  12. True or False: We recommend using your company logo or a branded image as your avatar as it boosts your brand’s credibility on Reddit and can lead to better engagement.
  13. True or False: An ad using Food & Drink interest targeting will only show up within Food & Drink related subreddits.
  14. Which of the following targeting options are available through Reddit audiences? Select all that apply.
  15. Jane is planning campaigns for a food delivery service who only wants to drive conversions during business hours (9am - 9pm). Which of the following targeting settings might be relevant for this advertiser?
  16. A subreddit is...
  17. Match the following Ads Manager menu areas with their descriptions:
  18. r/mealprepsunday would be an example of which type of targeting?
  19. Please review the following screenshot. This is an example of which post type?
  20. In the Levels to Safety lesson, we explored the concept of People-Powered. What do we mean when we say Reddit is ‘People-Powered’? (Select all that apply)
  21. On Reddit, users can ____ a post when they feel something contributes to the conversation or ____ a post when it's irrelevant to the community.
  22. Your brand is looking to launch a new line of food delivery services and wants the WIDEST POSSIBLE reach on Reddit. Which type of takeover would you recommend to accomplish this goal?
  23. True or False: "Animals & Pets" is an example of interest group targeting.
  24. True or False: Users with the Administrator permission in Ads Manager are able to edit, create, and toggle on/off campaigns and creatives. They can also update billing information and invite new users to the account.
  25. In this course, we explored the value of optimizing the creative visuals people browsing Reddit on mobile. Which of the following is an example of designing for mobile? (Select the best option)
  26. In this course, we explored using redditisms to demonstrate your brand's understanding of Reddit's unique culture. Which of the following is/are examples of redditisms? (Select all that apply)
  27. Amy wants to use video to engage audiences and increase brand favorability. Which of the following campaign objectives would you recommend she use?
  28. True or False: The Reddit Home screen displays a feed of the top posts from a person’s favorite communities that they've joined.
  29. In this course, we explored the value of incorporating 'show and tell' into your creative strategy. Which of the following is an example of 'show and tell'? (Select the best option)
  30. What controls whether or not a community makes it on to our Ads Allowlist?
  31. Please review the following screenshot. This is an example of which placement type?
  32. Drag-and-drop to match each Takeover type with the corresponding description
  33. Allen would like to drive leads on his website for his real estate firm in the Dallas, TX metro area. Which of the following campaign objectives would be BEST for this goal?
  34. In the Levels to Safety course, we explored various brand safety solutions available to advertisers. Which of the following Campaign Controls are available brand safety solutions for advertisers on Reddit? (Select all that apply)
  35. In the Reddit Fundamentals lesson, we learned about subreddits. Subreddit names are preceded by which of the following?
  36. Which of the following subreddits is relevant for redditors interested in fashion? (Select all that apply)
  37. Customer lists, Engagement retargeting, and Website retargeting are all examples of which type of targeting?
  38. A Reddit post's position in a feed is determined by…
  39. Which statement best describes interest targeting?
  40. In this course, we explored various Reddit creative best practices. Which of the following creative best practice themes were covered? (Select all that apply)
  41. Which of the following are examples of customer list custom audiences? (Select all that apply)
  42. Which of the following are the three C's of Brand Safety on Reddit?
  43. Kelsey would like to review her campaign delivery over time. Which of the following Dashboard Breakdowns should she apply?
  44. In the Levels to Safety course, we learned about the 3 P's of Platform Safety. What are the 3 P's of Platform Safety on Reddit?
  45. Complete this statement: Conversation Placements are ads placed between the original post and the…
  46. On Reddit, location targeting such as country or DMA is based upon…
  47. Jessica wants to prevent her ads from being served in certain communities. Which ad group setting would you recommend she select?
  48. This course explored why including a call-to-action (CTA) in your ad is essential. Which of the following is NOT a supported CTA button?
  49. Building creative for mobile can help drive a consistent user experience across devices. Which of the following is an example of building ad creative for mobile?
  50. True or False: When you use community targeting, your ads will ONLY appear within that community's feed.
  51. A leading sports equipment company is looking to drive more *new customer* membership sign ups with a marketing message aimed to health and wellness enthusiasts. Which of the following targeting approaches would you recommend?
  52. On Reddit, we are connected by passions and interests, not individuals. Here, brands can connect with more than 100,000 communities, reaching people that cannot be found anywhere else. This core message is important because:
  53. In this course, we explored the value of taking a 'show and tell' approach to ad creative. Which of the following is/are examples of 'Showing and telling' on Reddit? (Select all that apply)
  54. True or False: Redditors accrue ‘karma’ when they participate on Reddit.
  55. On which level of a Reddit campaign are the ad creative and copy set?
  56. A redditor responded to your post with "Happy cake day!". What does 'cake day' refer to?
  57. Which of the following are examples of conversion events that you can track with the Reddit Pixel? (Select all that apply)
  58. Which of the following subreddits is relevant for redditors interested in food? (Select all that apply)

 

 

 

True or False: Ads may appear next to gory, NSFW, and graphic content unless you properly implement Negative Keyword Exclusion and/or Limited Inventory based on the text that appears in posts in a particular community.

By

 

True or False: Ads may appear next to gory, NSFW, and graphic content unless you properly implement Negative Keyword Exclusion and/or Limited Inventory based on the text that appears in posts in a particular community.

 

  • True

 

  • False

 

In the Levels to Safety lesson, we explored various types of brand safety solutions for advertisers. Which three inventory types are available?

By

In the Levels to Safety lesson, we explored various types of brand safety solutions for advertisers. Which three inventory types are available?

 

  • Unreserved, Automated, Limited Inventory
  • Expanded, Standard, and Limited Inventory
  • Standard, Programmatic, Reserved Inventory
  • Premium, Expanded, Private Inventory

 

Devin would like to review which communities are driving the strongest performance for his campaign. Which of the following Dashboard Breakdowns should he apply?

By

Devin would like to review which communities are driving the strongest performance for his campaign. Which of the following Dashboard Breakdowns should he apply?

 

  • Community
  • Country
  • Date
  • Interest

 

Which of the following campaign objectives would be most closely aligned with a brand’s goal of increasing site visits?

By

Which of the following campaign objectives would be most closely aligned with a brand’s goal of increasing site visits?

 

  • Traffic
  • App Installs
  • Conversions
  • Brand Awareness and Reach