Questions

You recently assigned a new success manager to one of your client accounts. The previous success manager has worked closely with the client for the last two years. This change doesn’t require the client to change their behavior, but does prompt an emotional response from them. What type of change would this be classified as?

 

• Informational
• Transitional
• Behavioral
• Transformational

 

Which of the following is NOT a characteristic of transformational change?

 

• It requires a significant shift in behavior.
• It prompts an emotional response.
• It’s a simple change process.
• It requires empathy, expectation setting, and reinforcement.

 

 

Fill in the blank: The four types of change are informational, transitional, _______, and transformational.

 

• confrontational
• motivational
• behaviorial
• transactional

 

 

Which of these statements best describes change management?

 

• Change management is the process of adapting to shifting market trends and customer preferences.
• Change management is a systematic approach to achieving business outcomes through the execution of change.
• Change management focuses on maintaining the status quo and avoiding disruptions within an organization.
• Change management is the practice of implementing changes to IT systems while avoiding down time.

 

You’re designing a post-migration training program for your client that focuses on the intrinsic features, tools, and capabilities that drive CRM adoption, while highlighting the power of their data in HubSpot. Which of the following features should you focus on?

 

• Sales intelligence features, like prospect identification and automatic contact enrichment
• Sales acceleration tools, like sending and tracking emails, documents, and playbooks
• Mobile app capabilities, like outbound dialing, scanning business cards, and logging activities
• All of the above

 

 

True or false? It’s best practice to schedule a delta migration during peak business owners to keep your client as involved as possible.

 

• True

 

• False