Questions

Which three criteria should you use when scaling the generation of Source Magnet topics? Choose three answers.

 

• Level of complexity
• Potential for coverage
• In-house expertise
• Relevancy

 

How many expert quotes should you add to your Source Magnet Report?

 

• 3
• 50
• 5
• 25

 

What writing style is ideal for a Source Magnet Report?

 

• Academic
• Dry
• Upbeat and fun
• Objective

 

 

What is the ideal intro formula for your Source Magnet Report?

 

• ODT
• OPT
• TER
• OPP

 

What is the (approximate) ideal number of data points for a Source Magnet?

 

• 15
• 50
• 7
• 100
• 75

 

Which is one of the three “keys” for collecting data for an industry study?

 

• Organizing your data in a spreadsheet
• Hiring a data analyst
• Finding unique sources
• Documenting your methods