Which of the following attributes is optional when setting up a product feed in the Google Merchant Center?
- availability
- price
- image_link
- product_type
Explanation:
The correct answer is **’product_type.‘** When setting up a product feed in the Google Merchant Center, the ‘product_type’ attribute is optional. This attribute refers to the category or type of product being advertised and is often used to organize and group products within the feed for better campaign management and targeting. While providing product types can enhance the organization and structure of the feed, it is not strictly necessary for basic product listings to be approved and displayed in Shopping ads. On the other hand, attributes such as ‘price,’ ‘image_link,’ and ‘availability’ are typically required for product listings to be eligible for inclusion in Shopping ads. The ‘price’ attribute specifies the cost of the product, ‘image_link’ provides a URL to the product image, and ‘availability’ indicates whether the product is in stock and available for purchase. These attributes are essential for providing users with relevant information about the product and ensuring a seamless shopping experience. Therefore, while including the ‘product_type’ attribute can be beneficial for campaign organization and management, it is not mandatory for setting up a product feed in the Google Merchant Center, distinguishing it as an optional attribute among the others listed.
Maybe you are searching: