You want to create a compelling screenshot for your app. Which of the following is a recommended best practice for a compelling app screenshot in a Google Play store listing?
- Use a GIF file for screenshots to keep file sizes as small as possible.
- Use a well-known logo of a famous product to create fan interest for your app.
- Include a call to action to encourage interested users to download your app immediately.
- Include screenshots on all supported device platforms to broaden your potential user base.
Here’s why:
- Wider Reach: By including screenshots from various devices (phones, tablets, etc.), you demonstrate that your app is compatible with a broader range of devices. This can attract users who might not otherwise consider your app if they don’t see their device represented.
- Visual Appeal: Screenshots provide a visual representation of your app’s interface and features. Showing how it looks on different devices can help users visualize how they would use it on their own devices, increasing its appeal.
- Best Practices: This aligns with the best practices mentioned in the “Screenshots” section of “Chapter Name – Create a Google Play Store listing.”
The other options are not recommended:
- GIFs for screenshots: While GIFs can be used in some cases, they are not ideal for screenshots due to potential file size and compatibility issues.
- Using famous logos: Using copyrighted logos without permission is a violation of intellectual property rights and can lead to legal issues.
- Call to action in screenshots: While calls to action can be effective in other marketing materials, they are not recommended within screenshots themselves. The focus should be on showcasing the app’s features.
The reference to the correct answer can be found in “Create a Google Play Store listing”, under the “Screenshots” section, where it states: “Reach a broader potential user base by including screenshots on all of the supported device platforms, in multiple orientations.”