vmartinez

Select the correct answer. Which part of the Partnership Lifecycle would messaging partners about new products fall under?

 

• Engage
• Discover and Recruit
• Protect and Monitor
• Optimize

 

Select the correct answer. “Recruitment” in the affiliate and partnerships industry refers to which of the following?

 

• The optimization of all reporting and analytics
• Brands seeking potential new partnerships
• Partners offering media buys to brands
• Brands targeting competitors and their customers directly

 

Select the correct answer. Brands and partners reaching a mutual agreement on the best payout and terms to achieve the brand’s desired outcomes falls under which phase of the Partnerships Lifecycle?

 

• Engage
• Tracking
• Contract and Pay
• Optimize

 

 

Is this statement true or false? The vast majority of digital ad-spend goes to Facebook and Google.

 

• False

 

• True

 

 

Is this statement true or false? The majority of Millennials trust traditional marketing.

 

• True

 

• False

 

 

Select the correct answer. Tracking technology attributes and credits sales to _________.

 

• the correct financial services company
• the correct advertiser
• the correct program manager
• the correct publisher