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A large fashion client wants to launch a holiday campaign. It has a high budget of $500,000 for a 2 week campaign. What budget strategy would meet the client’s goals? (select one)
By vmartinez
A beverage company wants to drive online traffic to their site. The company’s goal is to increase clicks on a seasonal promotion they run in December. The promotion is valid from December 1st to December 31st. What flight period and campaign objective meets the company’s goal? (select one)
By vmartinez
A fashion brand is promoting a new line of swimwear and they want to maximize the number of people who see their ads leading up to a popular summer holiday weekend. What type of awareness campaign budget will help achieve the fashion brand’s goal? (select one)
By vmartinez
A large coffee brand wants to run a conversion campaign with a goal of 5000 purchases during the winter season. Their goal is to achieve an average cost of $15 per Add to Cart event and $25 per Checkout event. What estimated budget would closely align with the coffee brand’s goal? (select one)
By vmartinez
A hotel brand wants to promote its amenities and spa treatment packages to new customers. Its goal is to get its image ads delivered as many times as possible. Which metric can the media planner use to track performance? (select one)
By vmartinez
A home improvement client wants to use video ads to showcase a video series of step-by-step home improvement projects. They want to drive more traffic to their new line of home improvement tools for an upcoming promotion. What Pinterest campaign objective and ad format combination would meet the client’s needs? (select one)