vmartinez

 

The ___________ feature in Ads Manager enables you to run the same campaign at two different times over the holiday season.

 

• Duplication
• Export
• Reporting Table
• Multi-campaign

 

 

Which custom reporting solution would you choose to run the report and have the report emailed to you or anyone else?

 

• Report template with schedule
• Report template
• One-time custom report
• Rapid report

 

 

Which of the following are true about expanded targeting?

 

Select All Correct Responses

• With expanded targeting, advertisers can increase their reach by allowing Pinterest to build off of the keywords and interests originally added to the ad group.
• If there is no targeting selected (i.e. no interests or keywords) using expanded targeting will narrow targeting.
• Expanded targeting requires the advertiser to upload targeting datasets to customize the target group.
• Expanded targeting augments advertisers’ existing targeting strategy in just one click.

 

 

Pinterest ranks ad interactions to award an attribution for a conversion event. Place these three ad interactions in order from highest ranked (top) to lowest ranked (bottom).

 

1. Click attribution
2. Engagement attribution
3. View attribution

 

 

Given the attribution window of 30/20/1, what do each of those numbers represent? Match the number with the correct description.

 

The number of days the user has after they engage with the ad in order for the ad to get credit for the conversion.	20
The number of days the user has after they view the ad in order for the ad to get credit for the conversion.	1
The number of days the user has after they click the ad in order for the ad to get credit for the conversion.	30

 

When is the best time to consider brand lift solutions?

 

Select All Correct Responses

• After using Pinterest conversion lift to measure the value of an ad on Pinterest.
• After analyzing platform reported metrics within Ads Manager.
• After uploading offline data.
• When you want to measure holistic brand perception (creative + messaging + media).