SEMrush Role of Content Course with Eric Enge Exam Answers

What do our case studies about links as a ranking factor show us?

• If you get links too quickly it can hurt you
• You should focus all of your content efforts on data research reports
• Links obtained via 301 redirects are not helpful
• If links are organically owned it’s OK if you get a lot of them very quickly

Which of these is the most important aspect of links to your site?

• They are inexpensive
• They are freely given
• They use rich anchor text
• They link to money pages on your site

What are the most important aspects of content for SEO? Choose two correct answers.

• Addressing user needs
• Publishing high quality content
• Publishing high volumes of content
• Publishing more content than your competitor

What are the downsides of using a blog to publish evergreen content? Choose two answers.

• Many pages on a blog are “overhead” pages that Google won’t want to index
• Blog platforms show content based on age, not on importance and relevance
• Blogs make publishing too easy
• Google doesn’t like blogs

What are some of the ways you can filter links in SEMrush? Choose three answers.

• Sort them by the price per link
• Limit the number of links per domain
• Filter our NoFollow/Sponsored/UGC links
• Sort them by PageScore

Why do people link to you?

• To make money via what you pay them
• To help you make money
• Because helping their site users by linking to great content increases those users’ affinity for their business
• Because Google ranks sites that link out higher