Questions

Fill in the blank: By visualizing your metrics, it’s _____ to understand what’s working and adjust your content strategy.

• more difficult
• easier
• less effective
• time consuming

 

What does the show performance report for podcasts display?

• How much revenue the podcast generated
• The number of plays on HubSpot pages and external platforms
• The number of known contacts who visited
• Demographics of each podcast listener

 

 

What does the membership conversion overview report show?

• Total website visitors
• Total number of membership signups
• The cost of membership acquisition
• Number of contacts who have accessed private content

 

What does being data-driven in content marketing mean?

• Making decisions based on data
• Focusing on ad spend
• Relying on gut instinct
• Focusing on content design

 

What is the primary benefit of regularly reviewing your content performance reports?

• You can design better-looking content.
• You can identify what your audience values and make data-driven decisions.
• You can create more content faster.
• You can guarantee your content will be successful.

 

Fill in the blank: To change the order of your content performance metrics in the table, you need to ______.

• right-click and sort
• use the style dropdown menu
• select the frequency filter
• drag and drop the metric to its new position