Questions

Which of the following statements is true?

 

• YouTube Studio and Content Manager CMS both contain Analytics that describe content performance.
• CMS stands for Content Management System.
• YouTube Studio lets you manage content for a single channel.
• All of the above.

or

• 18% of GDN inventory is text only
• Responsive ads are shown on YouTube and Gmail
• 33% of GDN ad placements can serve text ads only
• Responsive ads capture user interactions and provide detailed reporting in AdWords

or

• Buyers cannot move through the buyer’s journey without the help of a seller.
• In the past, buyers had more power than sellers, but now sellers have more power than buyers.
• In the past, sellers had more power than buyers, but now buyers have more power than sellers.
• The internet has made buyers and sellers equal to each other.

or

• Backlinks that lead to broken pages on your site will not affect the authority of your site in the eyes of search engines.
• Obtaining a backlink from any website is good and will help establish the authority of your site in the eyes of search engines.
• Obtaining a backlink from a strong source website can bring traffic to your site and will help establish the authority of your site in the eyes of search engines.
• Obtaining a vast amount of backlinks from websites unrelated to your industry will help establish the authority of your site in the eyes of search engines.

or

• Automation is a best practice only used by enterprise level organizations when scalability becomes a priority that can’t be ignored.
• Automation allows for higher productivity and efficiency while creating more fluid touchpoints with your contacts.
• Automation is dependent on a certain number of personalization tokens being present in an email.
• Automation replaces the need for a segmentation strategy, as triggered emails mitigate the risks of sending unspecified content to contacts.

 

Elizabeth runs a music publishing company and needs a group of employees to manage the company’s composition assets on YouTube. However, she wants her direct report, Ron, to oversee the employees’ access to the assets. How could Elizabeth best accomplish this in Content Manager CMS?

 

Elizabeth could give Administrator access to Ron, and create roles with more restrictive access for the other employees.
Elizabeth could give content owner access to Ron, and Administrator access to the other employees.
Elizabeth could give channel manager access to Ron, and content owner access to the other employees.
Elizabeth could create an email alias with Administrator access that all employees can use.

Which tool is only available to music partners who have access to Content ID?

 

YouTube Studio
Content Manager CMS
Analytics for Artists
Audio Library

Ty works at a record label and manages monetization of their catalog on YouTube. Which of the following can help Ty generate revenue from user covers that utilize the label’s sound recordings?

 

Content ID matching
Copyright takedowns
Copyright strikes
YouTube Analytics API

Breanna works at a publishing company and manages her company’s composition rights on YouTube. The company owns the composition rights to “Song XYZ” worldwide, but only has a license with YouTube in the U.S. and Canada. Where should Breanna assert ownership for “Song XYZ” on YouTube?

 

Only in the U.S. and Canada.
Everywhere except for the U.S. and Canada.
Worldwide.
Nowhere.

 

Nicky uploads a video of herself reviewing an artist’s new music video, and includes a clip of the music video. Her video is claimed by Content ID on behalf of the artist’s record label. Which course of action could Nicky take?

 

Agree to the claim and let the label apply their policy to the video.
Dispute the claim if she obtained permission from the label and publisher to use the clip.
Remove the music video clip from the video.
All of the above.