Questions

 

True or False? “You shouldn’t worry about differentiating Sales Hub from the competition. Most Sales and CRM products in the market are ultimately quite similar, even if Sales Hub is a little easier to use. Focus more on winning your prospect’s trust in your firm, because their relationship with you matters more than any product.”

 

• True

 

• False

 

 

True or false? In order to drive alignment between marketing, sales, and service teams at the client’s firm, you’ll need to help them develop SLAs that all teams can agree upon.

 

• True

 

• False

 

Which of the following is NOT an outreach metric you should focus on for your client?

 

• Number of email opens
• Number of form submissions linked to particular emails or sequences
• Average number of sales activities per account, by industry, or by another key variable
• Number of seconds it takes a salesperson to log into HubSpot’s mobile app

 

 

True or false? You should always look for ways to solve an outreach problem most efficiently, even if that involves using one or more HubSpot tools, such as a combination of sequences and workflows.

 

• True

 

• False

 

Why should you construct an outreach process diagram for your client?

 

• Representing outreach steps visually can help identify roadblocks or duplicated effort
• It can help you differentiate between easy and difficult outreach problems to fix
• It can avoid situations in which there is a single point of failure in the client’s outreach process
• All of the above

 

 

True or false? In addition to getting input from sales management, you’ll need to make sure the pilot group tests out Sales Hub’s functionality to ensure that it matches their sales process, pipeline, and daily workflow expectations.

 

• True

 

• False