Questions

Gregory wants to set up billing information in a new account. Gregory can use Google Import to copy this over from his Google Ads account.

 

Select if the previous statement is true or false?

 

• True

 

• False

 

Gaby is marketing luxury vacations and notices ads are being triggered by queries for ‘cheap vacations’. What should Gaby do to prevent this?

 

Select one option.

• Increase the bids
• Lower the bids
• Use broad match
• Use negative keywords

 

What does CTR stand for?

 

Select one option.

 

• Click-through rate
• Click-to register
• Click-through register
• Click-through results

 

Which of the following is the default bid strategy when creating a new campaign?

 

Select one option.

• Maximum conversions
• Enhanced cost per click
• Target impression share
• Target cost per acquisition

 

Ravleen wants to run a report to see financial documents, including invoices and credit memos. Which report should Ravleen run?

 

Select one option.

 

• Billing Statement report
• Negative Keyword Conflict report
• Search Term report
• Share of Voice report

 

Location targeting allows an advertisers to exclude certain locations from seeing your ads.

 

Select if the previous statement is true or false?

 

• True

 

• False