A client has been running a Pinterest Traffic campaign for the past 10 days. The client is using a Pinterest Performance+ daily budget, which is set at a spend of $200 per day, but the campaign has already spent $2,500, and the client is concerned that the budget is being spent too quickly. What is the best approach to advise the client regarding campaign pacing to ensure the budget is used effectively throughout the campaign?

 

A client has been running a Pinterest Traffic campaign for the past 10 days. The client is using a Pinterest Performance+ daily budget, which is set at a spend of $200 per day, but the campaign has already spent $2,500, and the client is concerned that the budget is being spent too quickly. What is the best approach to advise the client regarding campaign pacing to ensure the budget is used effectively throughout the campaign?

 

• Adjust the pacing settings to use a set daily budget, ensuring the budget is allocated consistently throughout the campaign’s duration.
• Increase the Pinterest Performance+ daily budget to 0 to ensure the campaign has enough funds to meet the planned goals, as the current budget is not sufficient
• Pause the campaign and extend its duration to give it more time to spread the budget more evenly, without increasing the daily spend.
• Reduce the Pinterest Performance+ daily budget to 0 and shorten the campaign duration to accelerate spend, assuming faster expenditure will result in faster results.