You can use the Google Import feature to import an in-market audience to your campaign.
- True
- False
Explanation: The statement is True. Microsoft Advertising allows advertisers to utilize the Google Import feature to import various campaign settings and data from their Google Ads account, including audience lists such as in-market audiences. In-market audiences are groups of users who have shown a strong interest in specific categories of products or services, indicating their readiness to make a purchase. By importing in-market audiences from Google Ads to Microsoft Advertising campaigns, advertisers can effectively target these pre-defined audience segments and tailor their ad messaging to better resonate with potential customers who are actively researching or intending to purchase products or services within those categories. This integration streamlines campaign management processes for advertisers who already leverage Google Ads, enabling them to extend their audience reach and improve ad targeting precision across multiple advertising platforms seamlessly. Therefore, the ability to import in-market audiences via the Google Import feature in Microsoft Advertising presents a valuable opportunity for advertisers to enhance the effectiveness of their campaigns and drive better results.