Which of these is NOT a good practice when repurposing long-form content into short-form videos?
- Using the most engaging, relevant clips from the long video
- Keeping the short videos between 20 and 60 seconds
- Running them as a series or part of a video carousel
- Using copyrighted music
Explanation: The correct answer is Using copyrighted music. Repurposing long-form content into short-form videos is a smart strategy to leverage existing material and cater to audiences with shorter attention spans on platforms like TikTok and Instagram Reels. However, using copyrighted music without proper licensing or permission can lead to copyright infringement issues, potentially resulting in content takedowns, copyright claims, or legal action. It’s crucial to respect intellectual property rights and either use royalty-free music, obtain the necessary licenses, or create original audio content to avoid copyright violations. By adhering to copyright laws, creators can ensure the longevity and legality of their content while effectively repurposing long-form content into engaging short-form videos, making the option ‘Using copyrighted music’ the correct choice.