What is Schema.org?
- A standardized format for providing information about a page and classifying the page content
- A website where you can input a type of structured data and generate completed markup for your page
- The organization that creates the standardized language and rules used for structured data
- Google’s proprietary source of structured data
Explanation: The correct answer is: The organization that creates the standardized language and rules used for structured data. Schema.org is a collaborative effort by several major search engines, including Google, Bing, Yahoo, and Yandex, to develop and maintain a shared vocabulary of schemas (or types) for structured data markup. These schemas define the properties and relationships of entities on the web, such as events, products, organizations, recipes, and more. By establishing a standardized language and rules for structured data, Schema.org enables webmasters and developers to annotate their content in a consistent and universally understood manner, regardless of the search engine or platform. This structured data markup enhances the search experience by providing search engines with better context about the content on web pages, which can lead to improved presentation in search results through rich snippets, knowledge panels, and other special features. Therefore, Schema.org plays a crucial role in facilitating the adoption and implementation of structured data across the web, helping to improve the discoverability and relevance of online content for users.