UrbanStems is an ecommerce marketplace for flowers and plants. Its website features the chatbot below. Reflecting on chatbot best practices and what you learned in the certification, what are the benefits of using a chatbot in this manner? Select all that apply.
Explanation: Using a chatbot in the manner displayed by UrbanStems offers several benefits aligned with chatbot best practices. Firstly, the chatbot surfaces Common Solutions to FAQs, allowing users to quickly find answers to their most pressing questions or concerns without having to navigate through multiple pages or contact customer support. This enhances the user experience by providing immediate assistance and streamlining the resolution process. Secondly, the inclusion of a Live Chat Option enables users to escalate their queries to a live agent for more complex or urgent issues, ensuring that users receive timely and personalized support when needed. This combination of automated and human-assisted support helps UrbanStems cater to a wide range of user needs and preferences, enhancing overall customer satisfaction and retention. Additionally, while the use of Branded Colors helps maintain visual consistency with UrbanStems’ brand identity, promoting trust and familiarity among users, the option for live chat and access to common solutions are the primary features that directly contribute to the effectiveness of the chatbot in improving customer support and satisfaction on the website.