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Home » Google Display & Video 360 认证考试答案及说明 – Chinese simplified (ZH-CN) » 一家花店正在投放一个面向派对策划者的广告系列,他们在 Display & Video 360 中创建了这一受众群体。他们希望该受众群体每月看到相应广告的次数不超过 2 次。他们应在哪里进行频次管理?

一家花店正在投放一个面向派对策划者的广告系列,他们在 Display & Video 360 中创建了这一受众群体。他们希望该受众群体每月看到相应广告的次数不超过 2 次。他们应在哪里进行频次管理?

By vmartinez

一家花店正在投放一个面向派对策划者的广告系列,他们在 Display & Video 360 中创建了这一受众群体。他们希望该受众群体每月看到相应广告的次数不超过 2 次。他们应在哪里进行频次管理?

  • 在他们的广告系列设置中
  • 在他们的特定受众群体设置中
  • 在他们的广告订单设置中
  • 在他们的订单项设置中

 

解释:在他们的特定受众群体设置中 是正确答案。在这个情况下,花店希望限制特定受众群体每月看到广告的次数,因此他们应该在受众群体设置中进行频次管理。通过在特定受众群体设置中配置频次管理选项,他们可以为所选择的受众群体设置每月看到广告的最大次数。这样,他们可以控制广告的展示频率,确保广告不会过度曝光,同时最大化受众的接触频率,提高广告的效果和投资回报率。因此,在 Display & Video 360 中,通过在特定受众群体设置中进行频次管理,花店可以有效地控制广告的展示频率,实现更精准的受众定位和更好的广告效果。

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Filed Under: Google Display & Video 360 认证考试答案及说明 – Chinese simplified (ZH-CN)

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