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Home » Google Digital Marketing & E-commerce Professional Certificate Answers - Coursera » How can good anchor text help you implement SEO for your website?

How can good anchor text help you implement SEO for your website?

By vmartinez

How can good anchor text help you implement SEO for your website?

  • Good anchor text relies on the number of links rather than the quality of the links to the website
  • It informs search engines not to associate your website with the site you’re linking to
  • It allows you to link to sites that are reputable but do not include information you want to endorse
  • Good anchor text helps visitors navigate your site and helps Google understand what the page you’re linking to is about

 

Explanation:

Good anchor text helps visitors navigate your site and helps Google understand what the page you’re linking to is about. By using descriptive and relevant anchor text for your hyperlinks, you provide both users and search engines with context about the content of the linked page. This practice contributes to a better user experience, as visitors can anticipate the content they’ll find on the linked page. Moreover, search engines like Google utilize anchor text as a key factor in understanding the relevance and context of the linked content, influencing the page’s ranking in search results. Optimal anchor text practices involve using keywords that accurately represent the linked content, contributing to improved SEO and a more effective website navigation structure.

 

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Filed Under: Google Digital Marketing & E-commerce Professional Certificate Answers - Coursera

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