An account manager is creating a forecast for an awareness Video campaign with the help of Reach Planner.
Why should they use Reach Planner in the same account where they expect to run the planned campaign?
- Their default campaign preferences will automatically install into each plan.
- It’ll pull data from Google Analytics for consideration when making forecasts.
- Their plans will save to one place in the interface for easier analysis.
- It’ll analyze the historical performance of shared features, such as negative key word lists.