Of all video campaign effectiveness levers, what’s the dominant driver of return on investment and the strongest on digital media? By vmartinez Of all video campaign effectiveness levers, what’s the dominant driver of return on investment and the strongest on digital media? Platform Brand Media Creative Related content Related questions:Of all video campaign effectiveness levers, which is…Which of these video campaign effectiveness levers…What is the chief driver of return on investment for…What’s the chief driver of return on investment for…