Besides attribution, what’s another method used to analyze the return on investment (ROI) for media?
- Marketing mix model
- Conversion lift
- Smart Bidding
- Viewable CPM
Related question:
What method can be used to analyze the return on investment (ROI) for media, apart from attribution?
- Conversion lift can be used.
- Viewable CPM can be used.
- Smart Bidding can be used.
- Marketing mix model can be used.