Isaac is launching a marketing initiative to reach both English- and Spanish-speaking countries. What’s the best structure for him to use when setting up Google Display ads?

 

Isaac is launching a marketing initiative to reach both English- and Spanish-speaking countries.

What’s the best structure for him to use when setting up Google Display ads?

 

• Create a separate campaign for non-English and non-Spanish languages.
• Create a separate Display campaign for each location.
• Create a separate ad group for each location within the same Display campaign.
• Create a separate ad group for each language within the same Display campaign.