Your colleague created a line item in Display & Video 360 for their client’s mobile web campaign and targeted mobile in-app by mistake. They went in and removed the mobile in-app targeting at the insertion order level, but the campaign is still targeting mobile in-app. Why could this be happening?
- You can’t modify insertion order targeting at the line item level.
- You can’t modify targeting for mobile in-app inventory.
- You can’t modify targeting once the campaign has line items assigned.
- You can’t modify existing line item targeting at the insertion order level.
You can’t modify existing line item targeting at the insertion order level. If your colleague mistakenly targeted mobile in-app at
the line item level and attempted to remove it at the insertion order level, the changes may not take effect. In Display & Video 360,
targeting modifications made at the insertion order level apply to new line items created within that insertion order but may not
retroactively alter the targeting of existing line items. To correct the error, your colleague should directly adjust the targeting settings
within the specific line item where the mistake occurred, ensuring that the correct targeting options are selected to align with the
campaign’s objectives.