Emmeline has seen an increase in online sales of the Sunny Bakes Breakfast Box over a 3 month period, with some customers ordering multiple times.
She wants to know which digital channels people are finding out about the Breakfast Boxes and what made people order again. This will help her refine her content strategy.
How could she find all this out?
Select the 2 correct answers, then submit.
- Ask returning online customers to write reviews and complete surveys about the Breakfast Boxes
- Use analytics tools to find out what percentage of customers made a repeat order
- Ask returning in-store customers to write reviews and complete surveys about the Breakfast Boxes
- Use analytics tools to find out where website traffic originated e.g., social media, online search