Which of the following formats was recommended for an account-based content marketing program?
- Infographics
- Original research
- In-person events
- Ebooks
Content and SEO Agency Playbook Course with Andy Crestodina Exam Answers
Content and SEO Agency Playbook Course with Andy Crestodina Exam Answers
Exam URL: https://www.semrush.com/academy/courses/complete-agency-playbook-for-seo-and-content-strategy-with-andy-crestodina/
Questions:
- One of the key ingredients for an agency is to create a pipeline of leads. True or false?
- According to the lecture, content marketing tends to be…
- What types of content tend to do better in social media than in search?
- According to the presentation, account-based marketing (ABM) typically works well for:
- What are the two main types of marketing?
- What are the three elements of a content marketing mission statement?
- Which of the following is NOT a content format?
- According to BuzzSumo’s analysis of one million articles, which of these formats drives more links and shares than all others?
- What are the ‘3 Ps’ of high-performing email signup forms?
- Which of these is an example of collaborative content?
- Collaboration with which of the following influencers may affect your SEO?
- According to the 1% rule, the two types of people on the internet are…
- Which of the following are NOT types of ‘headlines?’
- According to the annual blogging survey, approximately how long is the average blog post?
- According to the example provided in the course, what impact do embedded videos have on the performance of articles?
- There is a correlation between long headlines and social shares. True or false?
- What type of content supports sales directly?
- Unlike traditional content marketing, account-based marketing…
- According to the lecture, what is the key success factor for social media video?
- Which of the following formats was recommended for an account-based content marketing program?
According to the lecture, what is the key success factor for social media video?
According to the lecture, what is the key success factor for social media video?
- Lighting
- Length
- Calls to action
- Captions
Unlike traditional content marketing, account-based marketing…
Unlike traditional content marketing, account-based marketing…
- Attracts the largest possible audience for brand awareness
- Starts with identification of top prospects
- Doesn’t require follow-up
- Seeks to maximize the total number of form submissions
What type of content supports sales directly?
What type of content supports sales directly?
- Content that triggers loyalty
- Content that gets shared
- Content that attracts links
- Content that answers prospects’ questions
There is a correlation between long headlines and social shares. True or false?
There is a correlation between long headlines and social shares. True or false?
- True
- False
According to the example provided in the course, what impact do embedded videos have on the performance of articles?
According to the example provided in the course, what impact do embedded videos have on the performance of articles?
- More social shares
- Higher bounce rate
- All of the above
- Higher conversion rates