vmartinez

Jameson wants to ensure his ads don’t appear in certain political communities. Omitting your ads from appearing in certain communities exemplifies which type of exclusion?

 

• Placement
• Interest
• Community
• Device

 

Drag-and-drop to match each funnel stage with the corresponding description.

 

Awareness & reach	When a potential customer learns about a brand, product, or service through an ad.
Conversion	When a customer decides to buy a product or sign up for a service.
Consideration	When a customer evaluates a product or service from a brand.

 

In this lesson, we learned how brands can embrace an authentic-to-Reddit tone. Which of the following are best practices? (Select all that apply)

 

• Build for mobile
• Be a brand
• Be prescriptive
• Keep all headlines to shorter than 20 characters

 

 

Drag-and-drop to match each budget type with the corresponding description.

 

Daily budget	You have an amount you’d like to spend on the ad group per day.
Lifetime budget	You have an amount you’d like to spend over a given date range.

 

Jamie just installed the Reddit Pixel in preparation for her first campaign launch. For each standard event, which of the following metrics are tracked? Select all that apply.

 

• View conversions
• eCPA
• Brand lift
• Click conversions

 

Adam set high bids and is spending his daily budget. However, he’s noticing his performance is steadily decreasing after several weeks. What should he do?

 

• Shut off all Reddit campaigns and move budget to other channels
• Keep increasing bids until things change
• Review ad performance for creative fatigue