vmartinez

Fill in the blank: The type of survey that measures a customer’s satisfaction with a support interaction is called a(n) ___.

 

• NPS survey
• CES survey
• CSAT survey
• SMS survey

 

 

True or false? You can move a website’s pages to HubSpot via API.

 

• True

 

• False

 

Fill in the blank: ___ is a connected application that moves data in and out of HubSpot.

 

• Migration
• Integration
• Re-creation
• Translation

 

When completing a website migration, which tool helps you generate a picture of how the site pages fit together?

 

• Decision tree
• Change management document
• XML site map
• Workflow sketch

 

Kuma’s Concoctions sells tinctures and other herbal remedies. They started selling through Instagram and recently launched an online store. They’re interested in moving to HubSpot and want to consolidate their email templates and web pages. As you explore their existing assets, you notice that there’s some outdated and duplicative content. Based on your knowledge of best practices, what’s the next step you should take?

• Migrate the assets to HubSpot via API.
• Audit the assets to determine what should be recreated in HubSpot.
• Integrate the old email system to HubSpot.
• Recreate all the assets in HubSpot.

 

Explanation:

Kuma’s Concoctions is moving to HubSpot and wants to consolidate their:

• Email templates

• Web pages

When reviewing their existing content, you find outdated and duplicate assets.

Best-Practice Logic

When migrating to a new platform (like HubSpot), the standard process is:

1. Perform a content audit

   • Identify what exists

   • Mark what’s outdated, duplicated, or irrelevant

   • Evaluate performance

   • Decide what should be kept, updated, merged, or deleted

2. Create a content consolidation plan

   • Remove duplicate templates/pages

   • Update or rewrite the ones worth keeping

   • Map them to new HubSpot templates and modules

3. Implement the cleaned-up content in HubSpot

So the next step you should take is:

Perform a structured content audit and create a cleanup plan before migrating anything into HubSpot.

Why?
Because you don’t want to import outdated or duplicate content into the new system. You first need to:

• Decide which assets to retire

• Which to rewrite or update

• Which to consolidate

• Which to import into HubSpot

This ensures the new HubSpot portal starts clean, consistent, and easy to maintain.

In one sentence:

Conduct a content audit and develop a plan to clean, consolidate, update, or retire outdated and duplicate assets before migrating them to HubSpot.

 

True or false? It’s best practice to move all of a client’s data in one transfer from their old systems into HubSpot.

 

• True

 

• False