vmartinez

Which of the following should you set up with your client after their Marketing Hub migration is complete?

 

• Additional assessment conversations with your supervisory committee
• Regular cadence of meetings to check on progress
• A tight feedback loop with the client’s end users
• A ticketing system for ongoing client support
• All of the above

 

 

True or false? Each Marketing Hub implementation project should have ambitious goals. At the beginning of the process, work with the client’s team to set high thresholds for campaign KPIs, email deliverability benchmarks, landing page conversion rates, and so on.

 

• True

 

• False

 

 

True or false? The definition of success for a project should include relevant metrics, and each definition of success should be specific, measurable, attainable, relevant, and timely.

 

• True

 

• False

 

True or false? After the initial project planning conversations have given you a chance to conduct a full discovery and understand all project objectives, you should prepare and submit a formal project plan to your stakeholders.

 

• True

 

• False

 

Explanation:

After the initial project planning conversations, the project manager should not only conduct a full discovery and understand objectives but should also prepare and submit a formal project plan to stakeholders.

 

When mapping data from a custom object from Salesforce to HubSpot, which of the following are considered viable options for a data migration? Check all that apply.

 

• You cannot map custom object data to HubSpot at all
• Define a custom property group on a standard object, and store the custom object data there
• Let your manager know that the account is fraudulent and should be churned immediately
• Use one of HubSpot’s standard objects to store the data, if it’s a similar use case (ex. Deals and a custom “Orders” object)

 

 

What are some helpful things to understand about your client before recommending how they should import their data into HubSpot?

 

• How many records they have in their current CRM
• What types of objects they use in their current CRM
• How many team members they have
• Their timeline and resources available for the migration
• All of the above