vmartinez

Choose 3 targeting options that would allow you to serve ads to potential customers who meet specific criteria.

 

• Remarketing
• In-Market Audiences
• LinkedIn Profile Targeting
• All countries

 

 

You can copy campaigns from Google Ads into Microsoft Advertising using the Google Import tool. True or false?

 

• True

 

• False

 

 

In-Market Audiences are lists of potential customers curated by you, the advertiser. True or False?

 

• True

 

• False

 

 

The Microsoft Advertising Intelligence Excel plugin is a free tool for keyword research. True or false?

 

• True

 

• False

 

Which of the following can you apply a bid adjustment to?

 

• Location
• Time
• Day
• Device
• All of the above

 

Which of the following types of bidding do we have at Microsoft Advertising for search advertising

 

• Enhanced CPC
• Maximize Clicks
• Target and Bid on demographics
• Maximize Conversions
• Target CPA