vmartinez

 

What core metrics are generated by Twitch’s first party data?

 

• Hours watched, viewer location, games played
• Unique viewers, hours watched, concurrent viewers
• Hours watched, viewer location, concurrent viewers
• Unique viewers, channels engaged, categories represented

 

 

Twitch can be accessed on any browser from Twitch.tv or through apps for desktop computers, mobile phones with iOs/Android capability, gaming consoles like PlayStation or Xbox and CTV devices like AppleTV and Chromecast.

 

• True

 

• False

 

 

Which of the following organizations is one of Twitch’s trusted third party resources to obtain industry standard video metrics?

 

• Global Analytics Inc.
• GameScouter
• Comscore

 

What is the standard lead time for the medium rectangle to launch and set the campaign live?

 

• 4 business days
• 2 business days
• 1 business day
• 3 business days

 

 

Twitch Premium Video packages are always above the fold and highly visible display units, but viewers can skip the content after three (3) seconds if the advertising is not relevant to them.

• True
• False

 

Related question:

 

Twitch Premium Video packages are incorporated into live Twitch broadcasts, are highly visible, are above the fold, and are:

• unskippable content
• not available on mobile devices
• only available on Partner streams
• only available for major brands

 

 

How is identifying trends in gaming beneficial?

 

• It helps Twitch’s customers remain relevant and authentic
• It helps Twitch users identify the most popular games
• It shows marketing where to target their ads