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Home » Archives for vmartinez » Page 1858

vmartinez

下列哪兩項關於「歸因」報表的描述是正確的?

By vmartinez

下列哪兩項關於「歸因」報表的描述是正確的?

 

  • 「歸因」報表會納入應用程式轉換和親臨門市
  • 「歸因」報表不會納入應用程式轉換和親臨門市
  • 有了「歸因」報表,就能預估歸因模式的變動可能會對轉換報表的資料造成什麼影響
  • 變更歸因模式後,可透過「歸因」報表評估及改善成效

 

Filed Under: 考試答案:Google Ads 評估認證。問題、答案和詳細解釋。- Chinese traditional (ZH-TW)

下列哪三項做法可以提高轉換率?

By vmartinez

下列哪三項做法可以提高轉換率?

 

  • 不使用排除關鍵字
  • 運用排除關鍵字來提升目標對象的流量品質
  • 運用精準的關鍵字來提高轉換率
  • 運用「搜尋字詞」報表觸及理想客戶

 

Filed Under: 考試答案:Google Ads 評估認證。問題、答案和詳細解釋。- Chinese traditional (ZH-TW)

哪個選項可用來自訂在「轉換」欄中追蹤資料的方式?

By vmartinez

哪個選項可用來自訂在「轉換」欄中追蹤資料的方式?

 

  • 競價分析報表
  • 自訂表格
  • 「納入轉換欄」設定
  • 「修改欄」設定

 

Filed Under: 考試答案:Google Ads 評估認證。問題、答案和詳細解釋。- Chinese traditional (ZH-TW)

影片廣告活動會將瀏覽後轉換歸功於影片廣告的最終曝光。

By vmartinez

 

影片廣告活動會將瀏覽後轉換歸功於影片廣告的最終曝光。

 

  • 真正

 

  • 假

 

Filed Under: 考試答案:Google Ads 評估認證。問題、答案和詳細解釋。- Chinese traditional (ZH-TW)

下列何種類型的 Google 目標對象信號是依據消費習慣,在 YouTube 上觸及消費者?

By vmartinez

下列何種類型的 Google 目標對象信號是依據消費習慣,在 YouTube 上觸及消費者?

 

  • 人生大事
  • 潛在目標消費者
  • 消費者行為模式
  • 自訂興趣相似目標對象

 

Filed Under: 考試答案:Google Ads 影片廣告認證。問題、答案和詳細解釋。 - Chinese traditional (ZH-TW)

廣告客戶選擇 YouTube 打造品牌形象的三大原因為何?

By vmartinez

廣告客戶選擇 YouTube 打造品牌形象的三大原因為何?

 

  • YouTube 在所有裝置上的載入時間最短,內建開發人員工具,並提供獲保證的轉換費用。
  • YouTube 的整體點擊費用最低、第三方工具最多,且具備標準自動化功能。
  • YouTube 擁有最大的技術支援團隊、最便宜的廣告刊登位置,以及龐大的素材資源庫。
  • YouTube 擁有互動性最高的觀眾,採用 Google 資料和工具,且能帶來確實的成效。

 

Filed Under: 考試答案:Google Ads 影片廣告認證。問題、答案和詳細解釋。 - Chinese traditional (ZH-TW)

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