vmartinez

Which type of keyword is the following: “iPad”

 

• Head keyword
• Long-tail keyword
• Absolute keyword
• Transactional keyword

 

Explanation:

The type of keyword “iPad” would be considered a head keyword. Head keywords are short, usually one or two words, and are broad in nature. They typically have high search volumes and high competition.

 

How does Google decide where to display a given webpage on their search results pages?

 

• Google bases its decision based solely on Google Ads spend
• None of these are correct
• Google uses thousands of different signals to decide where to display a given webpage on their search results pages.
• Google bases its decision based solely on a webpage metatags

 

At which stage of the process does Google determine what each page is about?

 

• Crawling stage
• None of these stages
• Serving stage
• Indexing stage

 

Explanation:

Google determines what each page is about during the crawling and indexing stages of the process.

During the crawling stage, Google’s web crawlers or bots visit the pages of a website and follow links to other pages, collecting information about the content of each page.

During the indexing stage, Google analyzes the information collected during the crawling stage and adds the page to its index, a massive database of web pages and their content.

Based on this analysis, Google determines what each page is about and how it should be ranked for relevant search queries. The serving stage comes after the indexing stage, when a user enters a search query and Google returns the most relevant results from its index.

 

Which of the following is a technique you can use can build backlinks?

 

• Create content that contains original data
• Build backlinks with Semrush’s Link Building Tool
• All of these techniques can be used
• Through broken link-building with Backlink Analytics Tool

 

Which section of Semrush’s Backlinks Analytics report shows how many of the links are followed or marked as nofollow, sponsored, or UGC?

 

• Referring Domains
• Referring Domains
• Backlink Types
• Link Attributes

 

Explanation:

The “Link Attributes” section of Semrush’s Backlinks Analytics report shows how many of the links are followed or marked as nofollow, sponsored, or UGC.

 

 

It’s important to tag paid links with the “nofollow” or “sponsored” attribute.

 

• True

 

• False