vmartinez

 

Setting up a DCO campaign differs greatly from launching a regular campaign in terms of AAS workflow.

 

• True

 

• False

 

 

Which of the following is not an available AAS Target Audience type?

 

• Geo targeting
• Retargeting
• Sequence targeting
• Contextual targeting

 

 

An Italian events management company would like to run a campaign to target members who previously purchased tickets for past events. Which target audience would be best set up in AAS?

 

• Geo: Italy Site Keywords: events
• Retargeting: Exposed to: Purchased Geo: Italy Browser: Safari
• Site Keywords Retargeting: Exposed to “Landing Page” Retargeting: Exposed to “Purchased”
• Retargeting: Exposed to: Purchased + Geo: Italy

 

 

Sarah would like to enable a custom parameter to be sent to AAS for every impression event. The information received is available in cookie-level insights and RDF reports. Which setting would she use to accomplish this?

 

• Impression Tracking Token
• Line ID
• Publisher Custom Parameter
• Click Tracking Token

 

 

Each ad built as dynamic within AAS has one version automatically created by default. You can create and edit multiple other versions to fit your needs.

 

• True

 

• False